Bulgari – Serpenti Wrapping London

Project Details

Title: Bulgari – Serpenti Wrapping London Year: 2019 Location: London

Bulgari celebrates glamour and dreams with holiday light installations all around the world. One of them is the Serpenti on New Bond Street London.

Serpenti is an eye-catching light installation of circa 10 by 3.5 m, that resembles a large scale version of Bulgari’s iconic necklace.

Previous years different versions of the Serpenti were installed in Seoul, Milan, Rome, Tokyo, New York, Bejing etcetera. This year it has found its way to London and Singapore.


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